SAG-AFTRA is the Screen Actors Guild-American Federation of Television and Radio Artists, the world`s largest entertainment union, representing over 160,000 performers, journalists, and other media professionals worldwide. One of its significant functions is to ensure that its members receive fair compensation for their work.

SAG commercial contract rates are the set rates that SAG-AFTRA members receive for their work in commercial productions. These rates vary based on the type of production, the medium in which it will be distributed, and the length of time it will be shown.

The rates for commercials produced for broadcast television are usually the highest, with fees based on the length of the commercial, the media market in which it will air, and the number of times it will be broadcasted. For instance, a 30-second commercial aired in New York City will pay a higher rate than the same commercial airing in a smaller city or town. The rates for national commercials are also higher than those for regional commercials.

When it comes to commercials shown on digital platforms, such as social media or streaming services, the rates vary based on the length of the commercial and the number of views it receives. For example, a 15-second commercial with under 500,000 views will pay less than a 30-second commercial with over 1 million views.

SAG commercial contract rates also include provisions for residuals, which are payments made to performers for the continued use of their work. For television commercials, residuals are paid each time the commercial is shown after the initial broadcast. For digital commercials, residuals are paid based on the number of views or the length of time the commercial is available online.

Despite the varying rates, SAG-AFTRA ensures that its members receive fair compensation for their work. The union negotiates with ad agencies and production companies to ensure that performers are paid appropriately for their work.

In conclusion, SAG commercial contract rates vary based on the type of production, the medium in which it will be distributed, and the length of time it will be shown. Performers can be confident that SAG-AFTRA will negotiate on their behalf to ensure that they receive fair compensation for their work.